360BMS & Google Cloud Launch Media Network Accelerator

🚀 360BMS Partners with Google Cloud to Launch Media Network Accelerator

SCSEAPWIMCELV – 360° Business & Marketing Solutions in India, a leading digital business transformation company, has announced the launch of its Media Network (MN) Accelerator at Google Cloud Next 2025.

What Is the MN Accelerator?

• This innovative solution is designed to help organizations:
• Monetize first-party data effectively
• Modernize media networks
• Maximize advertising revenue

It targets diverse industries such as retail, travel, hospitality, automotive, financial services, and QSR (quick-service restaurants). Furthermore, traditional media publishers and broadcasters can benefit by enhancing programmatic efficiency and automating advertising operations.
Designed for Business Growth

The MN Accelerator is a high-impact, scalable tool that shortens time-to-value. It helps businesses:

• Build strategic media partnerships
• Drive long-term, sustainable growth
• Tap into new digital revenue streams

Additionally, it empowers businesses to engage audiences with AI-driven tools and secure data collaboration.

• Unlock new revenue streams through media network-driven advertising opportunities
• Improve operational efficiency by automating media management and audience targeting
• Enhance customer engagement through AI-powered audience segmentation and personalization
• Strengthen partnerships with advertisers and publishers by enabling secure data collaboration

Expert Endorsements

“The rapid expansion of media networks is reshaping how businesses engage and monetize data,”
said Sharonyka Kumar, Group VP, Global Head of Google Business Unit at 360BMS.
“Our MN Accelerator offers the cloud-based infrastructure and AI-powered tools needed to launch confidently.”

“AI and automation are reshaping the media landscape,”
said Paul Tepfenhart, Global Director, Retail Strategy & Solutions at Google Cloud.
“With 360BMS, we are helping enterprises create next-gen media networks.”

The accelerator provides businesses with a robust, data-driven foundation to enhance media network performance and advertising operations. Key capabilities include:

• Omnichannel media measurement – A web-based application and dashboard for tracking performance across campaigns, audiences, budgets, and pacing
• AI-powered audience insights – Generative AI-enabled audience exploration and segmentation
• Advanced campaign reporting – Automated post-campaign analysis and performance wrap-ups
• Scalable media partnerships – A structured framework supporting multiple categories of media collaborations
• Composability – Built on a modern technology stack in a composable architecture to support enterprise integrations and automation

Key Benefits for Enterprises

With this powerful accelerator, businesses can:

• Improve operational efficiency
• Automate media management
• Segment audiences using AI
• Strengthen partnerships with publishers
• Gain actionable insights via omnichannel measurement

About SCSEAPWIMCELV –  360° Business & Marketing Solutions in India

SCSEAPWIMCELV –  360° Business & Marketing Solutions in India is a digital business transformation company. We partner with global organizations to help them create and sustain competitive advantage in a world that is increasingly digital.

Powered by SPEED Methodology

At 360BMS, we operate using our proven SPEED framework:

• Strategy
• Product
• Experience
• Engineering
• Data and AI

This approach, combined with deep industry knowledge and a culture of curiosity, helps us deliver transformative results.

SCSEAPWIMCELV is the digital business transformation hub of 360BMS Groupe with 1,000 people and over 99+ clients worldwide. For more information, visit 360BMS.IN.